E-commerce vs. Traditional commerce : 10 points to note

1. What products or services are you going to sell?

Have you decided what sort of products or services you plan to sell? You need to think carefully about this. You may want to sell products that you manufacture yourself or products that you buy in and sell on. Whatever you sell, the client must understand (and appreciate) what you have on offer…. Your product catalogue is at the heart of both your business and e-commerce: carefully define your USP and ensure clients know what it is. Read More

How to make an effective website!

There are plenty of web sites out there in which basic elements of design are ignored. The viewer may experience overkill and frustration, instead of gently receiving the message or information. Here are some simple ways to help clarify your web site’s message for your company or organization. Use the web as a tool for sales, community contact, and to improve, rather than detract from a business entity’s image. Read More

New Business Owners Guide to Web Hosting

A New Business Owners Guide To Web Hosting

New entrepreneurs pop up every day. They have dreams of starting their own small business and becoming their own bosses. But newbie entrepreneurs quickly discover there is a lot of work involved with starting a new business. And one of the most important projects a new business owner must perform is that of building a web site for the small business and getting it live on the world wide web.

Designing and creating your website is tough enough, but once it is ready, the process of finding a host and getting the website loaded and live can be a daunting task, especially for a beginning business owner with little or no webmaster experience. Here are a few things to consider when it is time for you to choose a web host. Read More

Custom Web Design vs Website Templates

As a business owner you are always looking how to save money and make your business profitable. When it comes to creating an online presence for your business, just like your marketing materials and office’s appearance, your website needs to project a professional image. The more professional looking your business appears, the more creditable it looks.

Many business owners don’t really understand the difference between having a custom web design done and using website templates. In this article we’ll look at both ways of having your website built and the costs involved. Read More

Value of a Rupee

Which item would you purchase, a flat screen tv or a Website? If both cost about the same, you might very well opt for the former. Depending on your business however, you may decide that your business is in definite need of an online identity. However, you need to pay the rent, car insurance, and food. You want to minimize spending and as such, you wonder why your best friend’s uncle’s acquaintance’s son charges in the hundreds for a Website when a company charges in the thousands. Though these concerns and predispositions are understandable, there are several differences and similarities between inexperienced freelancers and certified companies and facts about web design we should observe as we answer the question: why does a good Website cost as much as it does? Read More

Why Do Search Engine Optimization?

Search Engine Optimization is a key to any successful internet marketing strategy. There are numerous definitions and interpretations as to exactly what Search Engine Optimization means. It is the process in which the careful and strategic placing, analysis, and wording of keywords of text on a particular website to enable optimum search engine rankings, this definition comes from www.pixelphoria.com/glossary.php. There are several ways in which this process can benefit internet marketing strategies.

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